Tom Jurich announced that Adidas & UofL had come to an agreement that would pay Louisville $160 million over 10 years. Ridiculous. Here’s what a few people around Twitter had to say tonight.
Setting new standards.
8.25.17#L1C4 pic.twitter.com/n8f1enfs7Q— Louisville Athletics (@GoCards) August 25, 2017
Tom Jurich announces a 10 Year $160 Million Deal with Adidas for UofL the #1 Adidas Deal in Country & Top 3 Overall in College Sports!
— Joey Wagner (@JoeyJWagner) August 25, 2017
Louisville's massive new deal with @adidasUS has been rumored for some time. But $160 million? Wow. #ThreeStripeLife #L1C4 pic.twitter.com/eWABfmjR1o
— Howie Lindsey (@howielindsey) August 25, 2017
Louisville inks 10yr/160 MILLION dollar deal with Adidas. Biggest American contract for adidas & top 3 in all of college 🤑 #ThreeStripeLife pic.twitter.com/EsJFqUAacl
— Barstool Louisville (@BarstoolCards) August 25, 2017
Tom Jurich's meeting with adidas pic.twitter.com/OiJMXyD48G
— John Lewis WDRB (@JohnWDRB) August 25, 2017
This is incredible. https://t.co/X26Lg8VQdd
— John Lewis WDRB (@JohnWDRB) August 25, 2017
— Louisville Equipment (@UofLEquipment) August 25, 2017